Businesses traditionally relied on word-of-mouth for new customers, clients, or patients, but everything is digital now. Patients now turn to review platforms such as Google, Facebook, and other healthcare sites to read reviews that tell them which medical practice is the one to trust. Reputation Sensei™ bridges the gap between collecting and marketing reviews which is known as Reputation Cycle Marketing. Now medical practices can transform their reviews into marketing assets that provides a return on investment by increasing patient volumes giving healthcare professionals the best of both worlds.