Will Online Reputation Management Improve My Business’ Visibility in Search?
If you want your local business to be synonymous with trust and reliability, you need to be visible in search. Increasingly, reputation management is becoming
Reputation Marketing Is Helping Businesses Increase Revenue Up to 60%
Reputation marketing combines reputation management with brand marketing to create positive stories about your business that are worthy of sharing online.
For those of you new to reputation marketing, it’s the key to growing your business’ online reputation. Managing both positive and negative reviews, digital marketing, local SEO and reputation management all work together to expand your customer base and increase your revenue.
Telling Your Business’ Story Is at the Very Core of Reputation Marketing
Consumers may still look to their friends and family for word-of-mouth recommendations, but they also head straight to Google and let their fingers do the walking. Online reviews are often the determining factor in consumers’ buying decisions. If your company does not have positive reviews and/or your business is not engaging with the reviews you do receive, your prospective customers may never find your business. Reviews are essential no matter what type of business you have – especially those reviews on a business’ Google My Business listing. In fact, reviews are so important that they can impact your business’ listing appearing in Google Maps. Here’s a peek at how reputation marketing works.
Getting Started With Reputation Marketing
To get started with reputation marketing at Reputation Sensei™, we’ll work closely with you to understand your current processes and identify gaps in your reputation management practices.
Reputation Sensei offers a wide range of reputation marketing services to help your team and your business get – and manage – your company’s online reviews.
Reputation Sensei Coaching & Training
Creating an exceptional customer experience begins with training your team. At Reputation Sensei, we offer training and coaching services through our Sensei Academy. Your team can learn how to create a culture that your customers will love through webinars, best practices emails, coaching calls and video training. We customize our coaching and training services to meet your business’ needs.
Ongoing Reputation Management
Customer experience training is only the first component to a successful reputation marketing strategy. You’ll need a dedicated team member to monitor your reputation online through our review dashboard.
It’s important to ensure that the reviews your business receives are answered quickly. Consumers expect a response within 20 minutes of posting a tweet. Imagine what they expect on a review placed on a site like Google. Whether the review is positive or negative, a response is absolutely necessary. In fact, responding correctly to a negative review can sometimes change it into a positive review – and add another loyal customer to your customer base. And if you’re seeking a done-for-you solution, we can handle that too.
Reputation Sensei offers complete training on how to implement an ongoing management strategy.
Reputation Marketing Is a Process
Just like review management, reputation marketing is a process that takes time and effort. Reputation marketing builds trust by leveraging the positive reviews from current customers to attract new customers. Reviews matter, and your business star rating matters too. The better your business’ star rating, the more revenue your business will make.
Our reputation marketing process focuses on:
- Improving conversion rates on your website
- Using social media marketing to expand your brand and build trust
- Creating stories from your online reviews to use on Google My Business and other digital channels
- Increasing your business star rating, which in turn increases your revenue
At Reputation Sensei we know exactly what it takes to build brands. In fact, our clients see an increase in new customers and revenues of up to 60%. And to demonstrate this, we’ll let our clients speak to you through video testimonials and case studies.
Common Questions About Reputation Marketing
What is the most important factor for an effective reputation marketing campaign?
Online reviews and your business’ star rating. If your business doesn’t get any reviews, then it is impossible to craft brand stories to share on social media and other digital channels.
Do I need to respond to positive reviews?
Yes. Responding to both negative and positive reviews is crucial to managing a business’ online reputation.
How do I get my customers to post online reviews?
Customers will write reviews for your business when you provide an exceptional customer experience – and then make it easy for them to give their review.
Get started today with Reputation Sensei by calling (770) 263-7455 or request an online review. While we office out of the Atlanta area, Reputation Sensei serves the entire United States. Wherever your business is located we can help you.
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Reputation Sensei Makes It Easy
Here’s What Our Customers Have to Say
John's Creek Primary Care Read More
We have been using Reputation Sensei for the past few years and we are very pleased with the results. We have increased our new patient counts over 44% which has increased our revenues quite significantly.
Southern Companions Read More
My company, Southern Companions, started using Reputation Sensei a year ago. Our number of online reviews has skyrocketed since we started using Reputation Sensei.
Dermatology Specialists of Atlanta Read More
As a result of Reputation Sensei our new patient counts has gone up tremendously and our revenue is up 60%.
RS Andrews Read More
We have seen a tremendous improvement on the review collection process as well as providing surveys for our customers to collect instant feedback, which is critical for us to make changes in real time
Eastern Shore Toyota Read More
The constant feedback from Reputation Sensei is an invaluable tool at our stores. This allows us to focus on our internal culture which is key.
Vitality Med Spa and Plastic Surgery Center Read More
Reputation Sensei has changed my company in miraculous ways. We get so many reviews and have a ton of new clients due to their platform. Love them!! Plus, it's so affordable!!
Landers McLarty Chevrolet Read More
Since partnering with Reputation Sensei, our new car sales are up 26% and service revenue is up 5%. This is a direct result of our reviews and reputation.
Jacobs & King Read More
These guys brought us into the 21st Century. We are getting calls that we never expected to get before from people who had forgotten about us.
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Businesses Trust Reputation Sensei With Their Online Reputation
Reputation Sensei Blog
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